Now another great advertising genius, Vladimir Putin, has distracted the world from Ukraine's invasion of Kursk by once more making Zaporizhzhia a center of bamboozlement.
Without an atom being split, Putin's PR shock troops have lit a giant diesel and tire fire on the football field sized floor within one hollow concrete tower, creating a soot plume worthy of Chernobyl or Nagasaki.
While Anarchists like Bakunin viewed terror as the propaganda of the deed, Putin has gone with deep disinformation: a tire pyre burning inside an idle cooling tower next to a shut-down nuclear reactor may be little more than a public nuisance, but a video of it is enough of a smoke signal to scare the bejesus out of a billion TikTok viewers watching the soot rise on their cel phones.